May and June both saw like for like sales up in excess of 5%, but this rising trend has been arrested, according to our latest research. Analysis of over 100 organisations using our S4Labour software across all industry sectors found on average a 0.3% reduction in revenues compared to July 2017.
The slight decline was driven by lower food sales, as venues saw on average a 2.5% decrease. With hot weather likely impacting appetites, wet-led sites were most impacted, typically seeing a 5.2% fall. This reduction was to an extent mitigated by an increase in drink sales of on average 1.0%, although with this figure less impressive than in preceding months, it seems likely that the period of high consumer spending that characterised the early summer has come to an end.